Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗YMAA Publication Center, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
These are the details you just don’t get in the average tai chi class. This simple theory lecture contains the history, but more importantly the meaning of “internal arts”. Great. 2023 version
This lecture provides an excellent background to complement a Tai Chi Chuan practice. Dr. Wang outlines the difference between the ancient Tai Chi philosophy and the relatively newer martial art Tai Chi Chuan. He also discusses internal and external martial arts in terms of yin and yang and discusses hard vs. soft vs. hard/soft styles in terms of power and energy.
Use these streaming video lessons to understand the deeper theory of Tai Chi Chuan (Taijiquan), which translates to ‘Grand Ultimate’. Learning this an...