Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ngoc Thanh Pham · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This use to be my favourite app. You didn’t have to make payments to use it 🙄, annoying ads didn’t constantly bother you, they had a GREAT selection to “beautify” (make your smile a bit more, get rid of a blemish, add make-up). This app use to feel REALLY fun & uncomplicated… Now.. I feel so sad what happened to it. The home page feels like a 5yr old make it, I don’t see any “beautify” options… just felt boring & unhelpful. 😞💔🪦
It keeps freezing. I can not save the picturs and had to delet it 3 times still bad, then turn phone on/off still a waste.
Its good
● Hitting 100 million users all over 200 countries! ● The best App Camera & Photo Editor! ● Among the top five photo and video apps in 20 countries an...