Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Auckland Council · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app wouldn’t even let me log into my account. The nav buttons are unresponsive have the time.
Yikes, I use this app every week, and normally it is great; but the latest update has made it REALLY unstable. Lots of glitches, long cycling time, times out, unresponsive. Badly needs a tune up. I love this app - just want the developper to know there are issues so they can hopefully get it fixed!
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