Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Appfigures · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I saw an ad for this, not knowing much about it. It looked cool and I downloaded it but there is no explanation in the app for how to sign up and make an account. If there is, I missed it. Just thought I should let you know, since you are paying for ads for this.
This is a beautiful, clearly considered app. I do wish it displayed the average (or even better, a distribution of) new rating each day, rather than just “number of ratings” and “total average”. You have to do some hand-wavy math to tell what the new incoming ratings actually are. Thanks for the wonderful app!
The design is really nice and it’s super easy to navigate between apps but I am disappointed by two points: - the deleted apps are displayed in the list and as far as I can tell you cannot remove them. Edit: it’s possible from the site. - if you select 1 day, you end up with no data most of the time because the figures are always released with a delay by Apple. Maybe that should the latest data available? Edit/ updated 1st point and rating.
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