Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Daily Thanthi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I appreciate the content from Daily Thanthi news, but my experience with their application has been quite disappointing. The app is inundated with numerous advertisements that not only open without clicking but are also designed in a way that makes closing them an arduous task. For instance, the sneaky use of a black background with a black 'x' close icon renders it practically invisible. This forces readers to close and reopen the application, seemingly boosting click statistics. It's disheartening to see such manipulative tactics, and I hope Apple's technical team can address and prevent such practices to uphold the quality of the Apple ecosystem.
App crashing after click details
The latest update of this app not open in my iphone4
Daily Thanthi, the highest circulated Tamil Daily published from Tamil Nadu, has earned the people's trust and recognition over the years for its unbi...