Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sun East Federal Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First, make it easier for members to apply and obtain loans via the app. Why will chase and citi bank loan me ten thousand dollars with just a phone call, but the credit union I’ve been a member of for 30+ years makes me jump through hoops for a loan. My credit is 800+ and my employment is easily confirmed by my direct deposits. I just bought a car but used the dealerships financing bc I didn’t have the time to go into a branch and sign a bunch of paperwork. You want my loan business? Make it easy to refi my new car loan via this app. I’ll input the numbers, you get back to me w the best rate and payment etc. that would be a great feature. Also, why can’t my kids get accounts with atm cards?? They have money, I want to teach them responsible banking. The Nottingham branch won’t allow it until they’re 18. That’s dumb. Link them to my account if you’re worried about an overdraft. It’s a stupid rule.
I get really big checks and i cant even deposit them sometimes because of the low limit..... annoying.... my primary bank navyfed lets me deposit up to 10,000 by mobile.... and your hours to the bank are terrible. Also the mobile app is behind on a lot of things my navyfed app does
Wish I could give more stars because I love Sun East. The app itself is great and lets me see my balances when I'm away from a computer. My issue is with the mobile check deposit. I attempted to upload a check using the mobile check upload, but was given an unclear error message. Naturally, I attempted a few more times thinking I took a bad picture, even though it was clear and centered on my end. I was annoyed because it's now endorsed for Sun East mobile deposit only, so I can't take it elsewhere. I usually use the PNC mobile check upload and have never had problems. Customer support was very understanding, helpful, and nice, even though they couldn't find the reason why it kept rejecting the check. I ended up having to mail the check into them to deposit for me (I no longer live near a branch and the closest shared branch is an hour away), so I appreciated that they offer this option and I didn't have to drive an hour to cash it. Luckily I'm not in dire need for the money, otherwise I would be an unhappy camper. Moral of the story, be wary of mobile check deposit if you're in a time crunch, but customer service is super nice and helped me through my options.
Sun East Federal Credit Union’s Mobile App makes it easy for you to bank on the go. Do your banking right from your iPhone and iPad! You can manage y...