Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Diocesan Publications, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Our parish launched our App during the pandemic which I think was one of the great blessings. We are a rural parish and many people are older and still don’t care to use technology, however many of our parishioners used the app to keep in touch during our many lock downs. They really enjoy getting all the messages and keeping up with what is going on at the church. This is a great communication tool!
It’s amazing to me to be able to see my top 5 parish info at a “touch of a button.” I had all these bookmarks organized on a tab on my iPhone, but this is 10 times better because I can see bulletins, Mass Times, addresses, phone numbers etc. And with notifications on, I can see a message from a parish when they have an announcement or a confession time change. When the Pastor or Admin staff use it, it has been an incredible tool to keep me up to date on changes when churches open or close especially during this lockdowns due to the Pandemic. I also enjoy the quick prayer list and quick reference to daily scripture. Many parishes have websites, emails, phone calls or voicemail systems to contact people, but this can be used as a COHESIVE system of communication for all mediums. Excellent app! I’m grateful two parishes had volunteers “walk” us through how to set it up at the end of a Mass to get all Parishniors on board. That’s how I learned you could set up multiple locations which is awesome when you travel a lot. It’s a lifesaver for keeping all the latest info in one place specific to church info. Kudos to the creative team.
This is very helpful to praying and many other things, but I was doing a prayer and the rosary prayer words were on top of it so that I could not read the prayer. So I closed out of the app and it did not happen again. Also, I needed help with something, and so I tried to email, BUT IT ASKED FOR MY EMAIL, PHONE, FULL NAME, AND ADDRESS! YOU DO NOT NEED THAT INFO. Why can’t we just email you and give you our first name or no name at all. You don’t need to know all that other stuff. The glitch happened again, I now have a screenshot of it that I will email to them without giving them my information, because another person that wanted more privacy was given their email publicly, so I will do that to show you the problem.
Introducing myParish, the app for Catholic life every day. Connect with your parish like never before. Stay up-to-date with what is going on in your p...