Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sign In App Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We were using this app for compliance tracking for years and it worked great until they suddenly revoked our account. Our company divested a company that was managing it and we created a new account to keep using the service because it worked so well. Despite the fact we are not affiliated with the company anymore they thought it was acceptable to terminate our account when they other one had a dispute with them. I tried multiple times to explain this and they would not help us. We paid $500 and can’t even use the service now and they will not refund us.
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