Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gisgeo Information Systems, LDA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great app, but all of sudden radar crashes app. Re-install doesn’t help. Latest iOS installed 26.1.
The most accurate local weather for Lisbon. However, when you tap the radar button, the app crashes immediately.
I was pleasantly surprised by IPMA’s app, because the website is quite clunky and outdated, but this app is very easy to use, has all the relevant information in an easy-to-read presentation and is pleasing to look at. Good job!
Meteo@IPMA é uma aplicação do Instituto Português do Mar e da Atmosfera, IPMA I.P., de uso gratuito, para dispositivos móveis que disponibiliza inform...