Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Special Tours · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app will not allow me to view my account even after putting in my account number. Useless. Maybe it’s a bug, please fix it.
Terrible app and terrible company. I had a very negative experience in Madrid.
Viaje a Australia y nueva celanda 2017
QUICK, EASY, FREE. New exclusive APP for Special Tours Passengers. The End of the paper, everything you need for your trip in digital format. - Dai...