Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗
L'Oreal · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It'd be cool if it added a bit of face clearing, but other than that, I love it!
Doesn't do much on my skin tone. Most of the makeup looks ridiculous like a clown.. doesn't help me in actually buying anything or seeing how something actually looks on me..
This game is really fun for when you want to be "fancy" but not actually get dressed up. I like how you can change the intensity of the colors and there are really pretty colors. This isn't really an "I'm bored I'm going to play a game" game, but it is fun 👍🏻
Forget everything you know about the makeup camera apps you’ve seen before.. L’Oréal Paris introduces the 1st virtual makeup tester app. Try makeup l...