Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sean O'Shea · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very slick app. Nice interactions. This developer knows there $h!t.
Very useful! I'm a huge history buff, and I hope to visit London in 2014, so I'll use this to plan parts of my trip and as a guide while I'm there! Thanks!
Discover the historical Blue Plaques dotted around London. This application represents the most up-to-date representation of Blue Plaques in London.