Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Famly · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m a teacher and parent, and our school recently switched over from Brightwheel. I’ve also used Procare before that. This app has the worst UI of them all! I hate how everything is buried under a drop down menu. We should be able to add multiple children to multiple classrooms. This app is NOT user-friendly at all! The last thing I want to be doing when I’m supposed to be focusing on my class is clicking through 5 different pathways to get to attendance or something! The messaging system is awful too. I really dislike this app. The only nice thing is I can easily switch between my employee and parent accounts, and the documents section is straightforward. Please make this app easier for teachers to use!!!
Unless photos are tagged and posted to the schools main feed parents can’t download photos. Famly should use standard iOS features in their app when you select a photo from anywhere in the app. The current feature puts an undue burden on teachers to tag stuff when it should just work when they post a pic in a direct message thread. The “security” explanation I saw from Famly doesn’t hold up at all. I can download pictures from the news feed, of other peoples kids, but can’t download pictures of my own kid from the DM section. This is just poorly thought out. Please fix it
So far the app is great, however why would the devs make it to where you can’t save pictures and videos to your library from the app!? You have to screenshot in order to save pictures
Famly keeps parents in the loop and saves staff hours every day. With personal news feeds, care updates, invoices, payment processing, messaging, reg...