Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nelson Mandela Metropolitan University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Login is now broken in new update. Better iOS 7 and 8 like UI would be better to.
App should get a UI overhaul for a better experience and to fit iOS design. Timetable would be a wonderful addition. A more specialized iPad app would be useful.
The app layout is good, but a more detailed map of the campus would be useful as well as being able to check ones timetable through the app, if the feature is available I can't seem to find it. Needs work.
A Nelson Mandela University mobile application for guests, registered students as well as staff members.