Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eskom Holdings SOC Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The point of an app is to make life easier, at least for me. Now I haven’t used this app for more than a week but it has never functioned the way they portray it to function. If the app developers could fix this app I think it looks great and many would find a use for it especially since we need a app like this but currently the apps not worth the time downloading it.
Great window-dressing on an app that is useless. It looks really great but the data loads so slow it’s unusable. All other apps load their data near instant so it’s not my data connection. Eskom, really. We pay you a @$@& of money each month. Put the right people in place, make the hard decisions and stop making excuses
Extremely slow when waiting for the app to load data regarding the LoadShedding schedule. Thought maybe it was my connection but was not the case when switching to a faster connection. Please consider performance improvements.
Find out when Load shedding will take place in your area. This app provides Eskom Customers with Load shedding schedules and Municipality contact info...