Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jared Grover · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is awesome it works exactly as advertised. It helped me find a high pitched noise that has been bugging me. The critters feature is what really sets it apart. It’s so cool being able to explore different animal frequencies. It also has repellent sounds for critters and even mosquitoes! Highly recommend checking it out!
Pitch Hunter turns your iPhone into a pocket lab for the sounds around you — and the sounds you can't quite hear. Point it at a speaker, a mosquito,...