Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗plaza tech · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been passively playing for the past month, and the developer is constantly making huge content updates and improvements. The community is also growing each week.
this is an amazingly creative idea for chess. It’s very interactive and is growing every day. Being able to customize characters and pets makes it fun and interactive. I think this app has the potential to be something big someday!! That being said there are flaws just like all new games have. First the more you play the less trophies you can win, making it harder to earn the only currency in the game, when I first started playing every time I won I made 20+ trophies but now that I’m playing my 60th game I can only make 4+ trophies if I play around same level. Game is a little glitchy, especially the more numbers that are on. But overall an amazing game and I really hope it succeeds
I downloaded this game not too long ago, and it’s been one of the most interactive chess experiences I’ve had online. It has the vibe of a virtual chess club, yet it’s super casual. I would highly recommend this for anyone who wants to make some friends to play chess with online!
chess. but it's an mmo. a massively multiplayer open world elo ratings. global chat. spectators watching your game accrue trophies to level up your...