Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alexander Zolotov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The fractal bits family of apps that Zolotov has made are frankly genius and this one, the newest, is an evolution. Having messed around with it for a bit, I can safely say it is worth 50x what it costs. This is desert island level stuff.
Easy purchase
Instant buy, AU!! I use Fractal Bits, Relic flow/wave a lot. Instant buy. 5 stars -
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