Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GoodLife Fitness · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Constantly getting logged out, constantly seeing invalid/username/password, constantly troubleshooting, our members deserve better than this. For something they use all the time this app should work flawlessly.
Absolute trash booking system. Only 10 people per slot allowed so when everyone logs in at midnight to book first they can’t handle the traffic. Took me 15 attempts and over 10 mins to book a slot. Backend was clearly written by an intern or outsourced.
On the class schedule, it shows the previous date but the classes are actually from today. Please fix this stupid bug.
GOODLIFE ON-DEMAND: Being a GoodLife Fitness member has its perks. Designed by certified Personal Trainers, GoodLife On-Demand gives you Workouts, Tra...