Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thaw De Zin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I know you want fundings for your app, but those adds are completely ruining the app. I tried using the app and every click makes me wait almost a minute or two because of ads. The people using your app are on the move, they don’t have time to sit and watch ads. If you really want fundings, add payment or premium user option. That would help. But in its current state, with all of those ads, the app is nowhere near usable. I’m suggesting this as a developer to another developer.
Ads constantly appear when opening the app and again when trying to search for a bus stop, bus number, or route. Even after watching one ad, another one pops up immediately, which feels unnecessary and extremely frustrating. When I need to quickly check a bus stop or route, these repeated ads only waste my time and make the app difficult to use. I understand that developers need to earn money to maintain and update the app, but the number of ads here goes beyond what is reasonable and greatly affects the user experience. This is pure greed and completely ruins the user experience. There should be a limit, and this app has clearly gone far beyond it.
This app is easy to use and has a variety of features, but the ads are annoying. Thank you.
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