Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗欣恬 李 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Having been subjected to multiple ads for this and other similar app’s, I found myself frustratingly subscribing to this service and canceling the same day - within the hour(s) - and also removing this app. At this time, Apple have informed me that no refund is available under this vendor’s terms and conditions. This is therefore a highly dubious vendor and app given their current positioning under the noted circumstances as stated above.
Well done
What do these apps lead you to believe they are free when they are not. They are free to download and to use for a short time then they charge. Just be up front and put the price on it so I donät waste mz time downloading it only to find out I have to pay $20 bucks a month. I dont begrudge you charging for your work just be up front about it.
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