Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dennis S Mitchell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m in Yamba on Yaegl country, the app says Gumbaynngirr country, this is not correct. The app is a fabulous initiative and I understand it’s still under development, I’m sure it’s going to evolve well with the amount of positive feedback.
Please update to add Yaegl Country in the Clarence Valley, Northern NSW! Otherwise this is an awesome app!
Great app straightforward and informative, but I had downloaded it so I could know where to address mail now that Auspost has the field to fill in country name. But this app only shows where you are at present, would be great if I could drag the pin or search an address and get the name of the country. Thank you!
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