Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lisa Albers · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t get beyond the preview paywall no matter how many times I shut down and exit the app and try to get in again. Just treats me like a new potential customer every time even though I’ve already paid $4.99. I can’t even get to a screen that lets me create an account.
Allow for speed to change. It is way too slow for my pace.
Sad to download the app only to read through the description, get excited and then be told it is free for 3 days and then costs 4.99/week!
Our app brings a moment of peace and reflection to your day with a beautifully presented Bible verse and uplifting background. Choose your preferred t...
| Name | Price | Type |
|---|---|---|
| Weekly | $2.99 | Weekly |
| Weekly-Trial | $4.99 | Weekly |
| Weekly | $4.99 | Weekly |
| Weekly | $4.99 | Weekly |
| Weekly | $4.99 | Weekly |
| Monthly | $12.99 | Monthly |
| Yearly | $39.99 | Yearly |
| Lifetime | $59.99 | One-time |