Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗JoyPlus OU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As someone who is big on connecting with people from all over the world it’s awesome to have an app where I can discover different people’s profiles with the same interests as me and be able to connect before I even get to the destination! This app will be a game changer with connecting like minded travelers so you don’t have to explore places alone!
I love the approach that was taken with this app, it was clearly well designed for the avid traveler specifically solo
Meet Travelers, Share Adventures & Explore the World through Joy Plus. Joy Plus is the social travel app built for modern explorers. Whether you love...