Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Naomi Matsuda · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
人生最期の価値観を整理して、共有する 40代からの無料終活アプリ「ライフコンパス」は 4ステップでまとめられるシンプルなアプリです 【ステップ1】 あなたの価値観に基づいて、「日本人にとっての望ましい死」の18の項目の優先順位を考えましょう。 東北大学 宮下光令教授の研究を活用させていただきました...