Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andrei Golenok · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t crouch in basement and yard Yard escape is when dog always tries get me in practice add the crouch button to basement and yard you just don’t care about iOS It’s not fair and that’s why we installing your game
When I enter the basement to escape there but there was no crouch button so I can not crouch and take the saw in the box fixed this bug immediately
I can’t escape there is no crouch button fix this bug asap so I can play it
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