Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yildirimhan Atcioglu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried to gain knowledge form the AI assistant we sat and had a conversation and my phone rang - when I went back to the conversation - it was gone and no memory of all we had been talking about and the plans - all gone -
My AI worked and everything but I realized the AI isn’t good, like at all, everytime I make a video with a prompt like for example “List the top 5 most influential games of all time” the video doesn’t even name what games are in the top 5 it just describes them and I’m using this app for a faceless reels instagram page and it’s not getting me ANY views or attention, so take that how you will.
Looks all great, I cannot wait to try it
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