Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jonathan Bobrow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the best MTA transit app I’ve used. Google maps was becoming unreliable for me so I looked for a more reliable solution. Being able to see when the trains are leaving lets me use my own travel calculations to determine which line to use. It’s really an amazing piece of tech
Such a beautiful and simple interface. So helpful to know exactly when trains are arriving. It even shows when certain stops are being skipped. Love love love!!!! Everyone should get this if you live in nyc!
Never miss a Subway train again. That's it. Now Departing provides live train departure times for all stations on the NYC Subway at a glance. The app...