Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ChurchTrac Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As a low cost option for a church app, this is great. I have a couple irritations though. 1) The donations feature doesn’t have the option to allow the donor to cover transaction fees like the web version does. 2) The app keeps asking me to update, but it’s updated. They have their versions out of order.
The app is user friendly and has a lot of great features. Would love to see a few added features like when adding a “Next Steps” card and having people notified that should follow up…Pastor for baptism or a different person for other next steps.
If you haven’t looked at Churchtrac for your church management software, you are missing out. This new app continues their progress to help out ministries reach their congregations. You can even try it for free!
Connect with your church— events, giving, sermons, and updates in one place.