Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Trinh Mai Luong · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Every time I click on something I get a ad not even two minutes in an ad
I like how it reminds me to drink water but the ads are annoying. Every time I want to log a drink an ad pops up. And the constant ad in the middle of the page is annoying as well.
The app is great and all for helping me to remind myself to drink water everyday but everytime you tap on something an ad pops up every click you do a 5 second ad pops up and its good that its 5 seconds but everytime you want to add water to you're daily goal an ad pops up.
Welcome to Water Tracker - Daily Reminder, your go-to app for staying hydrated and healthy. Receive gentle reminders to drink water in optimal portio...