Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ministry of External Affairs, Government of India · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Indian govt should release more apps like this
I really liked the initiative taken by the MEA. I havent really used the application to apply for something but walked through it and it looks simple and useful. Great Job Guys!!!
It's good that the MEA is catching up with the citizens in this technology era! There is a scope for lot of other features in further versions of the app!
The official mobile app of the Ministry of External Affairs, Government of India, provides users with the latest information about the Ministry along...