Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adani Energy Solution Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Not able to create MPin and I have to enter all the credentials every time as the App gets logged out when closed. Many times the Real Time Consumption data doesn’t appear. The payments don’t get updated even till next bill generation.
Mahavitran urgently needs to review the functioning of its mobile application, as it is not operating reliably. Login Requirement: It is unreasonable to require users to log in every day. This is not a website; it is a mobile application designed for convenience. Daily login should not be necessary. Data Consistency: Certain features work intermittently. For example, day‑wise export or import units should be consistently available within the app and must not be discontinued. Charts and Readings: The charts provided are inaccurate and misleading. They should display readings with proper dates. For instance, if I check the current week’s data on Saturday, the chart should not show Sunday’s reading prematurely. This creates confusion and undermines trust in the data. Moreover, the charts often display incorrect values. A simple date‑wise reading list on the dashboard would be more reliable, provided it works consistently every day. Timestamp Transparency: Some tiles show “today’s reading,” but the exact time of recording is missing. Without timestamps, the data lacks meaning and context. Customers are intelligent and deserve complete information, nothing should be hidden. App development: Are you truly developing a mobile application? Why is an OTP required every time for login? It feels as though a website developer was hired to design this app, since such a requirement is unnecessary in a mobile environment. Moreover, the OTP often fails to get delivered even after multiple retries, which makes the experience frustrating and unreliable.
The application logs the user out every time it is closed, requiring re-entry of credentials. Additionally, it asks for the User ID in the form of a Customer ID, which is difficult to remember and inconvenient. Another issue occurs when opening the app—it prompts for an update and redirects to the App Store. However, on the App Store, there is no update available and only an “Open” option is shown. Please address and fix the frequent logoff issue and the incorrect update prompt.
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