Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PPMA Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Totally unprofessional to provide non working app to the big show in the UK. Constant crashes, data going missing and no security code required during first login which put a doubt about how secure your data is. What a shambles…
Zero security. There is no login required, just enter an email of someone attending and you have full access. This exposes user personal data and confidential business data.
The PPMA Show 2024 app is a brand-new app to help you navigate this year’s show: • View the agenda and plan your day • Get key information • Receive...