Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Medical Informatics Association, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Every time I opened it during AMIA, it locked up for at least a minute trying to update (and usually failing). Slower than consulting a paper program.
App constantly try to refresh data, and page would jump back to the top every time it does that. It’s very hard to finish reading one abstract without any disturbance. Also recordings and slides are not available in the new version, which was very useful before but it’s been taken away.
The AMIA Events app helps you get the most out of your meeting experience, whether at Annual Symposium, Clinical Informatics Conference, or Informati...