Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗YALP GAMES LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Download the game I like it but once I open the game the next day I had no workers all my coins where half gone and second level progress was deleted. There is no settings or nothing for me to try and restore data. Definitely would redownload if issues were addressed and fixed.
Almost beat 2nd level, closed and came back to nothing
Made progress nearly through second level and closed app. Opening the game again, all my progress and workers were lost
Explore the world of resource gathering and expansion Merge and Expand is amazing game where you can fighting with enemy, open new territory, complete...