Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Midnite · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
At first I thought it was kind of cute but it's just absolutely ridiculous. It's meant to be an 'idle' game but if you leave the app you don't make any progress at all. The level ups you buy don't do a thing, which the app clearly shows by not changing your money/second. I'm not writing this because it's buggy like other people are reporting, it's just genuinely an awful app.
I really wanted to leave a good review for this because it’s very functional in one way. The way I use this app is to enjoy the movement. I know there’s options to pay, but I don’t want to pay for something until I’ve tried it. I am stuck at 82% of level 3 for more than three days. 82% of what I wonder because it it’s cutting faster, the amount left should decrease. It hasn’t given me a final goal and moves about the same speed no matter how much you put into it. Also, no help menu so I can’t even ask how to fix it. I just keep earning money for the creator in ads and never move up.
This game is so broken and unplayable in so many ways. Honestly, I feel like the creators should either rework the entire game or just remove it from the AppStore. I downloaded this from SwagBucks hoping to get a little money from a simple game. Wow, I was wrong. This game is not easy at all. It takes forever to progress and the only ways to progress is by watching ads. Y’all should’ve named this “watch ads simulator” cuz that’s really what it is. I’ve played other idle or tycoon games before and yes, they usually do have ads you can watch to get more money or progress faster, but that should always be an optional thing. Not here though. The worst part of this game is how it literally breaks and won’t let you continue to progress. No joke, it will waste your time and stay stuck on the same percentage no matter what you do. No matter how many ads you watch, no matter how many upgrades you get, it will not progress. I actually left my phone open on this app for hours and it’s been stuck on 98% on soap 4 and it literally makes no sense to me. I’m assuming it’s a glitch but it wasted so much of my time and they’re making a lot of money off of the players with the amount of ads it has. Yeah, just don’t download this, it’s seriously a waste of time.
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