Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DarumaTech · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love trying different wines from Ohio Wineries. I like earning points from my visits to use on wine products.
Great way to get wonderful gifts.
This keeps telling me I am not at the winery even though I am sitting in the parking lot. Sometimes works after 2 or 3 tries.
"The Ohio Grape Industry invites you to explore an unpretentious wine region sewn together by meaningful connections with a focus on experiences. Ohio...