Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗111 (LLC) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app series has so much promise. It is hard to understand the navigation of all the pieces of it though. I downloaded this app and it doesn’t even open.
Any time I tried to get into the app it would crash before I could then once I tried to delete the app it wouldn’t and still won’t delete
While some of the topics are interesting, the presentation is horrible. Aesthetically, the three icons that lead to mind maps are horrendous. The way the "quiz" section is laid out is about as antithetical to positive experience with learning as you can get. You have to pass a certain level in a set amount of time - keep in mind I'm just guessing - trying to learn something new. Yet each time I fail (High concept, high aspiration, cortex, amygdala, etc.) without knowing what the answers actually are (which one I got right!) - which I would like to know. The time limit is ridiculous. Talk about pointless endeavor. I can't understand why apps are not updated for 5 years. I guess I'm a moron because that's all I got from trying the application. Sayonara.
Wouldn't it be great to know more about people’s (including yourself) personalities, preferences, behaviors, motivations, and backgrounds? Personal...