Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gowalk Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So… I decided to try this. Problem #1 - I selected the “Free” 3 day trial at $3.99/week after. As soon as I downloaded the app, it charged me $18.99. I immediately canceled with the option to use for 3 day. Problem # 2 - it makes you think that your city is included. I live in DC market and no major cities were listed. Do not get. Unable to give 0 Stars.
Got to the screen to add channels and a pop came up to buy the “premium” version. No button to reject so just stuck there. Deleted the app.
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| Name | Price | Type |
|---|---|---|
| Weekly premium | $3.99 | Weekly |
| Premium subscription (Weekly) | $7.99 | Weekly |
| Primium subscription (Weekly) | $9.99 | Weekly |
| Yearly premium | $29.99 | Yearly |
| Premium Subscription (Annual) | $49.99 | Yearly |