Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PHOENIX GLOBAL · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So I love games like these, and I understand it’s fairly new. But I timed it with a stopwatch and there’s an ad every 5 seconds. This not only makes the game unenjoyable to play but it also makes me not want to finish it. I understand you needs ads to generate revenue but an ad every 5 seconds it’s a bit much. That’s the only reason I’m giving it 1 star
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