Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jordel Melo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like I see a lot of ai chats that are completely free and then you can get subscriptions to get better but there is just no need for “coins” and that fact that the adds are similar but not like the actual app and lots of different ai chats like this one are all the same, same characters same coin usage and the fact it’s “7 coin/ message” is just un real so just remove coins and make them all free and the app would be way better and more popular
The way the app runs is good itself, the characters are good too but it is rather annoying that you have to use “coins” to message said characters… it would be fine if you would spend 1-2 coins on a message but 7?? That’s a bit of a waste and the fact we can only get coins from daily check ins, watching ads or buying them is rather sad in all honesty… £1.99 for 110 coins is a good deal don’t get me wrong but not everyone actually has that kind of money.
I am really enjoying myself on this app, the characters are great, it’s all very immersive but I just wish it was easier to get coins other then spending so much money,
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