Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yahia Bakour · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I used to collect pocket knifes growing up and love this niche app for buy and/or locating knifes because it’s clear this was all tailored by an expert who is more focused on their passion as opposed to trying to make a quick buck… absolutely love it and here to stay!
As an avid user of the web app, happy that the mobile version is finally out
I’ve been using the KG website for a few months now and was super excited when I saw the app finally come out. It’s very basic right now but still easy to use and I’m able to quickly search up any knives on the go. One piece of feedback is I’d like more of the website features included in the app. But this gets the job done for the time being.
KnifeGeek is the perfect companion to any pocket knife or EDC enthusiast. KnifeGeek is a 100% free app geared to help you find the right knife at the...