Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Doodle Mobile Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is my favorite coloring app. I’ve tried at least 15 different apps and this is my favorite. It has a lot of pictures. It doesn’t have any stupid pics with tiny little spots that you can’t find unless you watch a commercial for a hint. It’s not like that. The pictures are great and it has a satisfying pop sound when you complete one of the colors it moves automatically to the next color, which makes it fun to keep coloring.
Although I really don’t like things labeled for “seniors” because at heart I’m 35 with more wisdom and sensitivity, this app drew me with its displays and details. However the one fault I’m finding irritating about is that when I want to scroll through the various images I get blank pages. I might get one or two and I can sit there and wait forever. Now I have an iPhone with goodly amounts of memory and I don’t have this problem with other coloring apps so I don’t think it’s my phone that’s to blame. Also once I pick an image, this app makes you wait while it opens with a 0-100 circle. Normally if this was quick it wouldn’t be a problem but again, it’s not quick. Part of it is my impatience and I try to conquer that but I want to see all the images available. I have done two images so far and I genuinely like what I’ve seen. If there is a way to conquer this bug I’d really be happy because from what I’ve seen, the designer created the images that are appealing. My roommate is very technologically minded and is pretty good at solving computer problems. Therefore I’ll try asking him for advice but since I don’t have this problem with other apps I’m pretty sure he’ll find that the fault is with the app and not my computer. If others have given opinions that are similar, then I hope this will cause the owners to work on this problem. Now, setting that problem aside, I do enjoy the images so far. The larger picture is helpful to those with vision difficulties. The use of color is sophisticated and enjoyable to work on and the design of images is very well put together. I really want to uncover more images and am looking forward to working on them. I have about eight coloring apps with fairly good quality and hope that this app will be able to hold its own among them. I’d like to come back and update this review with positive feedback and will wait until such time as the changes occur.
I like the coloring games. I got this one because I saw it as an ad through another game. And what I liked it said “no ads”. However, there were no ads the first few pictures I colored, but as I colored more in the same session, there are ads, but they’re short ones. I’ll probably keep playing this, but I have a suggestion. For the “rare” pictures, have a separate category for “RARE”, I love the vibrant colors in the rare/special pictures but it would be nice not to have to hunt for them
Embark on a journey of relaxation and creativity with Anima Color: The Ultimate Coloring Book App for Seniors. Immerse yourself in the serene world o...