Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Friendly Fox Games Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like some of the F2P games but inevitably, they always try to force you to pay. The puzzles are either very easy or designed to be so difficult and frustrating that you want to use a hint, but hints are always so expensive that you’d have to buy a pack of gems with no option to watch ads or gems acruing over time. Then, when you finally make it through the main game, you “unlock” the bonus game - but can’t play unless you pay for it! I’ll stick with Five-BN and other developers who give options to earn hints and let you play the bonus game you earn for free.
It’s been 20 years since your last visit to Redwood National Park, but your love of nature has made you an expert in the field. So, when strange human...
| Name | Price | Type |
|---|---|---|
| Special offer | $0.99 | One-time |
| Unlock Bonus Game | $1.99 | One-time |
| Handful of rubies | $2.99 | One-time |
| Pouch of rubies | $4.99 | One-time |
| Purse of rubies | $6.99 | One-time |
| Case of rubies | $9.99 | One-time |
| Chest of rubies | $14.99 | One-time |