Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Muneeb Faisal · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried to get in the game but it wouldn’t let me it just kept glitching me out the giraffe kept trying to go to the animal but I was just trying to go home and that’s not fair because home is the important thing in your life
Don’t listen to the people that say this is a bad game it is the best game ever made
Don’t get this game I tried to play it and it didn’t let me play you have to pay to get the animal to play. And the second I got into the game there was an add already and there at way to many adds don’t get the game it is horrible.
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