Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗8Floor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the games in this series but they all have glitches. This particular game, #6, plays nicely until you make it to the bonus round. Once there, each time after you win a game, it freezes. You have to turn off your iPad then turn it back on and then, and only then, the next game will load. You will have to do this for every single game in the bonus round. VERY ANNOYING!!!. Some of the games in the Lost Artifact series just won’t play on an iPad. I like 8thfloor games enough that I haven’t complained before and I’ve never asked for a refund as I want them to keep making games but this one drives me close to it! 8thfloor, please fix the glitches!
The team of experienced treasure hunters rushes off to meet adventure once again! During a routine inventory of the museum, archeologist Claire stumbl...