Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andrew Tanchuk · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s really nice having the Patterns widget on your homescreen, as a subtle reminder of the habits you’d like to maintain. And it feels great to interact w the widget once you’ve completed them. It also looks nice, which is a huge plus. Kudos to the developer!
The design and simplicity of this app are fantastic, and I adore the widgets. I'm interested to see the impact this will have; I'm optimistic about the appearance and interactivity of the widgets as constant encouragement. One issue: I created a Wordle entry and tried to backfill days according to my streak count (274) but I could only go back about 112 days before the calendar started to act strangely and not let me add more days. An edge case, to be sure, but it would be nice if this bug gets fixed. Would be even better if I could type 274 as my current streak and all the days would be backfilled instead of having to tap on each one. 😅 I want my streak count in this app to be accurate. Oh, and it would be great if the widget had independent dark/light mode options. I want the widget to always be in dark mode to blend in with my wallpaper, but I want the app itself to respect my system setting.
I’ve used several habit trackers over the years, but this may be my favorite. The reason is because the design is simple but also aesthetically pleasing. The widget option is especially nice for being able to see the habits on my Home Screen. I think the day streaks that were recently added are also a nice touch. A couple of suggestions to the developer: 1 - don’t try to add too many features, or at least retain the option to opt-out in order to maintain a simple UI. 2 - consider a one time purchase option for features rather than a recurring subscription.
Patterns is a habit tracker app that makes logging new days easy and satisfying. On the home screen, you have a few recent days to log in, but to see...