Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DeFi Lab SA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was referred to this app by Credible Crypto, one of the most highly respected and talented analysts in the crypto space with nearly 500,000 followers. I had only bought spot previously, and never traded perps. I finally downloaded this weekend using his ref link, and decided to give it a test drive. I expected it to be very challenging because I’m not tech savvy, and instead found it be to be very intuitive and simple to navigate. I hit one snag (self induced), commented about it on X, and the originator of the app asked me to DM him, (on a Saturday), found what I’d done wrong, and had me up and running in 10 minutes. I’m 4 small successful trades in so far, and I have not had a glitch. I couldn’t be more satisfied.
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