Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗times twelve OU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I recently started using this app. I really like the fact that I can rotate my notes/lists and the templates are aesthetically pleasing as well. However my only issue is that the rotating only happens if you choose morning, noon etc or you choose a specific time. If there was an option to have the notes randomly pop up or rotating all every couple of minutes, I think that would make this app absolutely awesome.
Imagine a smart widget on your home or lock screen that wakes you up with a morning routine reminder, keeps you focused on your goals throughout the w...