Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗simpliers · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had to pay $13 for 5,000 entry “credits” because my giveaway had more than 200 entries. Ok, fine. I set my rules, told the app to take a screen recording, and it spun and selected a winner, only to have the app completely glitch out. My screen became all jittery and I could barely make out the winner’s name. I’m thankful I did this on a TikTok live so I could show people what was happening, because it didn’t save a vide like I had asked. For the same reason it was also kind of embarrassing. I inquired with the developers about their advertised money back guarantee, and they said Apple would refund me since I subscribed through Apple. I have requested a refund, not sure if I’ll get it, but there are a million of these apps out there and it stinks that hosting my first giveaway involved such a glitch. They get 2 stars because at least the winner showed up in a results page that I could take a screenshot of later, so people could tell the drawing was legitimate. Also, as far as I can tell there is no way to force the app to check and see if someone follows you. Is that a given?
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| Name | Price | Type |
|---|---|---|
| 5K Monthly | $12.99 | Monthly |
| 40K Monthly | $24.99 | Monthly |
| 5K Quarterly | $29.99 | Quarterly |
| 300K Monthly | $34.99 | Monthly |
| 1M Monthly | $49.99 | Monthly |
| 40K Quarterly | $69.99 | Quarterly |
| 300K Monthly | $89.99 | Quarterly |
| 1M Monthly | $99.99 | Quarterly |